Ignore these two rules at your peril. Understand that blogs take on a life of their own, and if your goal is to blog to make money, or you are blogging as an extension of your interests or job, these two rules—part of what we would call a “blogging plan”—are absolutely paramount.
Blogging is a job. It may be your second job, but it is a process that takes hard work and discipline. We have been blogging for a decade, and it’s a constant struggle as well as a source of constant reward. Our days begin at 8 a.m. and end whenever the last news item flickers across our screens.